"The dawning of the Bad Memory Century will have vast consequences for the social fabric and the international balance of power. International relations experts will notice that great powers can be defined by their national forgetting styles. Americans forget their sins. Russians forget their weaknesses. The French forget that they've forgotten God. And, in the Middle East, they forget everything but their resentments.

There will be new social movements and causes. The supermarket parking lots will be filled with cranky criminal gangs composed of middle-aged shoppers looking for their cars. As it becomes clear that a constant stream of blog posts and e-mails decimates the capacity for recall, people will be confronted with the modern Sophie's choice -- your BlackBerry or your mind."

--The riveting David Brooks, writing in the NYTimes about why right now, "in the era of an aging population, memory is the new sex."