"Once upon a time, if you had some video content that you wanted to distribute, you could do it on three television stations in the days of the networks, then 100 in the days of cable. Now, thanks to this program, you can do it on literally millions of channels on the Internet."

--Kim Malone, AdSense director, Google, quoted in the NYTimes, in a story about media companies distributing their content within video ad packages across the web.

"There are no exclusives in web video. And even if there were, a web video is just one embed code away from being available everywhere."

--Fred Wilson, A VC, commenting on a NYTimes story on web video sites spawning celebs