TechCrunch impresario Mike Arrington's just launched CrunchGear, the latest in his stable of geek blogs and it's a blast to see someone smart follow in the footsteps of Nick Denton, Jason Calcanis and other blog network founders.
It's a dirty job, starting a digital media empire, but someone's got to do it, and it's a wise mood for Mike to capitalize on all the traffic he's getting and spread the franchise out a bit--time will tell whether CrunchGear pulls audience away from Gizmodo, Engadget and other gear blogs and/or brings in their own new aficionados.