April 2005 Archives

Seattle Post Intelligencer story on X-AOL exec and NYer Jon Sack's move to leader of Mforma: Schuler recruited him out of retirement.
Explaining the move to Mforma, Sacks is quoted as saying"The most interesting part of this for me is that there are 1.9 billion cell phone handsets in use everyday. To me, that is the addressable market -- it is no different than the AOL business, the movie business, the television business or the book business. You just have to figure out what consumers want through that device" and "I only have one style, which is I want to make more money."
Sacks will be based in SF.

Takes on Topix

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Had lunch last week with Topix guys Rich Skrenta and Chris Tolles at their beautiful Palo Alto offices (like, above the trophy shop). The conversation ranged from work focus post-acquisition to the legal issues around packaging up feeds.
For those who are interested in learning more about this very nimble company, some info from the talk:

  • Topix.net is an active packager and redistributors of local content and news feeds, as well as a growing force in providing aggregated local news.
  • Topix has 150,000 topically based, micro-news pages and more than 2.8 MM unique users.
  • There are roughly 187,000 My Yahoo subscribers, 190,000 CitySearch subscribers, and 7,000 Bloglines subscribers reading their feeds.
  • More than 10,000 sources are spidered--to acquire and categorize the data, Topix spiders, aka indexes, sites on an indexing list and leaves behind aTopix.net URL in the log files that shows the site was crawled.
  • The robot spider is blockable if source wishes. If access is given, takes headlines and digest.
  • A URL is left behind showing the spider was there. The spider can be blocked with a simple command.
  • Over past 15 month of operations, only 4 sources have opted out.

  • 2,000 content entities have contacted Topix and requested inclusion in the crawl list.
  • Commercial distribution arrangements are in place with AOL, Ask Jeeves and Infospace, bundling headlines and digests of content and supplying them out.
Skrenta says that they want to become THE local home page for news around the US, as well as a major revenue driver for local advertising, but that they are also deeply involved with partner strategies (no surprise given they were just acquired by three newspapers).

Susan sez: It's going to be very interesting to see how Topix.net development progresses, given that they are lean team (10 people) with three big parent companies that probably have a well-developed wish list already on the table.


A quick analysis of a day's worth of Google News data to see what news entities were most frequently quoted and where their data originated demonstrated that the sources Google often lists as their point of origin frequently redistribute stories created elsewhere, often by Reuters or the AP , and licensed to the news entity.
For example, a review of stories picked up on Google News from their top ten sources for April 24, 2005, showed that 14 of the 50 top stories citied by Google News were listed as originating at ABC News, New York Times, Xinhua, Guardian , Bloomberg , Los Angeles Times , Washington Post , BBC News, or Kansas City Star, were actually from an AP or Reuters source.

In other words, roughly 20% of the top stories credited by Google News on April 24, 2005 were created by a source other than that attributed on the link.

What if 20% of someone else's blog was ALL headlines and digests from your site?

Adds new insights to concerns voiced by larger news sites, doesn't it, about redistribution of their content without clearly executed agreements?

(If you want more data on my research methodology, send me a note.)

X-AOLer Shawn Hardin's joining Yahoo! in Santa Monica as VP for content operations, a spot parallel to the one that MSNBC's Scott Moore just started.
Susan sez: Saw an LA friend last night who wondered what news honchos like Craig Forman and Neil Budde might feel about all the layers of management being added to the new Santa Monica division.

Reasonable question, eh?

Update: Ken is pals with Shawn

Noted: Media

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J-Lab awards first citizen journalism grants.
Om Malik: Yahoo News is so vanilla.

Jay Rosen: News people...Can they migrate across the chasm? (Susan sez: I think many can...but can their companies?)
Anthony Townsend: One of my favorite researchers/thinkers is joining The Institute for the Future--and moving to the West Coast.
Global Voices: For an international perspective, add this to your newsreader, along with editors weblog.
Analyst Mary Meeker: The Age of Engagement, her preso from Ad:Tech.
Why isn't the AP more like Napster? Two members issue a challenge via OJR. Worth a read in a big way.

Also: Doc Searls--What blogs are--and what they are not--preso from Lesblogs.

Transparency: Xian is looking for work

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Fellow Bay area blogger Christian Crumlish is looking for work, and he's posted a note about his search.
If you have job leads for writing/editing/project management spots, Xian is interested...check him out.

Da Borg: Google's ad network expands

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Nate Eliott: ' Google, which absurdly still claims that its sole mission is to "organize the world's information," is officially turning its crappy text-ad network into a crappy banner network."

Susan sez: Yep, welcome to the world's largest advertising platform.

More Mobile Media conference notes

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Brian Russell of AudioActivism has some detailed notes on the Mobile Media conference.
It's been a good day so far, with lots of discussion from the attendees, the best part of the event, in my opinion (not that the speakers weren't good--they were.)
More at morph as well.

Rich Gordon: Is Google a Trojan Horse?

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Rich Gordon muses on Google's Trojan Horse aspects: "But I find it interesting that Google is going to help advertisers publish ads on other sites (with graphics and animation) that they wouldn't allow on Google.com. I suspect that advertisers will find it appealing to be able to go to Google and buy richer forms of advertising and request specific sites for them to appear on.

I also think that Google will sell those ads for less than what publishers are selling equivalent ads for -- just as the ad networks already do."

Mobile: Lucy Hood, SVP, Fox News

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Mobile Media talk, Lucy Hood, SVP, Fox on mobile initiatives and programs: "The ability to deliver 1:1 personalized content when and where you want it is the promise of mobile media."

Buzzwords to watch:
Mobisode--video soap opera series for phones--
24 Conspiracy--downloadable 1 minute episodes.
The series runs in parallel to TV show 24.
Also, The Simple Life Mobile--Paris & Nicole intern, unsuccessfully...right on your phone--the #1 selling mobiside in America. (!)

Update: Hood says mobile is a revenue stream for Fox, but the primary focus is still as a marketing platform.

More: Hood says Fox is looking at local mobile strategies for their stations...She says "This is valuable data that needs to be supported with strong marketing programs. She says carriers are interested and this is a way to extend your reach to your readers--and deliver info to that 18-34 segment that's on the phone and buying content and services."

Noted: Mobile

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Mobile Media conference in LA starts today--blogging here.
Russell Buckley's list of the 14 Best Mobile Blogs has been picked up by Howard Rheingold on Feature.com. (Via A2ZSMS)
Mobile Monday: Yahoo on Nokia smartphones.
Mforma: X-AOLer Jonathan Sacks is their new president and COO. Wow! Does that mean a move out of NY? Guess so...

Also: Knowledge at Wharton: Cellphones in emerging markets (Via Emergic)--Really good article.

RIP, Andrea Dworkin

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I just learned that feminist Andrea Dworkin has died, at the age of 59.
I read--and knew-- Dworkin when I was fresh out of college, say 20, and what Susie Bright has written about her rings true for me from back then--
"Here's the irony... every single woman who pioneered the sexual revolution, every erotic-feminist-bad-girl-and-proud-of-it-stiletto-shitkicker, was once a fan of Andrea Dworkin. Until 1984, we all were. She was the one who got us looking at porn with a critical eye, she made you feel like you could just stomp into the adult bookstore and seize everything for inspection and a bonfire."
Dworkin went off in a direction where I did not follow, but, geeze, she rocked.

Wired obit from April 11, 2005 here.
A memorial of sorts.

Newspapers and the new world order

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Jarvis has some solid data and links about declining newspaper attention and revenue and a nice plug for The Media Center's latest Synapse on the future of news.
Also, a follow-up post titled Tipping Point or Melting Point?
Meanwhile Rob Runett reports "During last week's NAA Annual Convention, McKinsey Co. consultants hired by NAA told publishers they could lose billions of classified advertising
dollars to Internet competitors unless they fight back. "
And
"An AP profile of San Francisco-based craigslist and other competitors added
to the uneasy feeling. The San Francisco Chronicle covered the event with
comments from NAA, industry watchers, and yes, craigslist. CEO Jim
Buckmaster challenged newspapers strategies. ""Newspapers are cutting their
investment in reporting. They're running more Associated Press wire stories
and increasing the percentage of the product they devote to advertising," he
told the Chronicle."

Susan sez: When the Craigslist guys are quoted as citizen journalism experts, you know it's past the tipping point.

Read Meredith Sue Willis

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My old friend and creative writing colleague Meredith Sue Willis is also Dave Weinberger's sister in law and he says she's just published a bunch of new work--and she is a good fiction writer.
Check out her latest story "The Story of Scheherezade and Dunzyad" in The Pedestal Magazine here.

Dave adds "And the American Book Review gives Merry's Dwight's House and Other Stories a very positive review. That book and her new sf novel, The City Built of Starships, are both finalists for Foreward Magazine's Book-of-the-Year award."

Yea, Sue!

Mary's in Paris, but she has some issues: "I'm sitting here at a conference that I flew all the way to Paris for.. for two days, and damned if it isn't full of panels, broadcast mode all the way, telling the audience how it is. And well.. it's so freaking undynamic. Because it's not a discussion. These are bloggers. They know a lot. They know what it is. These 300 people make media every day on their blogs and yet, panels are here giving us time to email the office, our cats or the mailman about a critical lost postcard."
More here.

The big point is that the audience has a lot to offer and talking heads are just bobble-heads these days.

Update: Elisa Camhort chews on this one and comes out...mixed.

MLB: Be a blogcaster!

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Digerati scoffed when Tony Perkins asked Always On members to help him write a book, but now MLB.com has not only launched an affiliate blogging service that costs $4.95 a month and up--they're telling prospective bloggers that if they sign up and do a good job, their comments will be included in blogcasts!
Hear that, Dave Weinberger? Why not show your love for the Red Sox?
The MLBlog marketing pitch is "Share your passion for baseball with people who are important to you. Post photos, comment on your favorite team, keep a season journal."

I'm lovin' this.

Richard Edelman on PR & Blogging

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Richard Edelman, head of one of the largest PR agencies, is paying close attention to blogging and has an excellent post on some of April's NYC blog-related events, including the Reuters panel and the Page Society conference. The big takeaways for him are that blogs are interactive, personalized, and carry the weight of personal recommendation, a very powerful tool.
His advice to PR trying to figure out the form is useful to everyone looking at DIY content and grassroots journalism: " We have to be operating in parallel universes, continuing to do a great job with traditional media, while engaging with new media. We should help our clients create original content, and advise them to engender conversations on-line but be honest about our inability to control outcomes. We must be on top of the breaking news in companies, because news is being filled by the person who has the newest information. The coverage of tsunami initially came from survivors with cell phones or mini-cams, and delivered across the Web. Our tone in new media must reflect the different expectations of the audience, which is to demand authenticity, individuality and transparency."

Noted: Search space presos

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I'm working on a piece on aggregators and news sources, which I will post later this week--meanwhile, these are interesting presos that turned up while digging around in the Infonortics April 2005 search engine meeting:

The coolest kids are in Paris this weekend

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Doc, Mary, Halley, Catrina and all sorts of other cool folk are in Paris blogging this.
Of course, I'm jealous, but hey, some of us have to work (And then for others, going to this stuff is work!)


Swapatorium: Rubber Stamp Madess

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Swapatorium's got a richly detailed interview with blogger, artist and rubber stamp collector Mike Leigh, aka A.1.Waste Paper Co.Ltd, who, as wastedpapiers, has also has posted nifty collages and art, as well as photos, on flickr.

enjoy!

Topix "scrapes" Bloglines & dishes cool data

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So Topix's Rich Skrenta read my post and came up with some fascinating data of his own re topix and bloglines, including the fact that "Topix.net has 187k subs total on My Yahoo, compared with 7k on Bloglines."
Rich also says "Our knitting feed is our 12th most popular feed; quilting is #10."
List of all topix feeds is here.

Susan says: Larger implications of feed packaging and redistribution continue to be interesting...both from an ad perspective (think of the revenue these feeds could carry and who gets the $$) and from a licensing/permissions perspective...either way, Rich, this is so interesting.

Tribe: Return of the home page plus

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Tribe founder Mark Pincus whips the covers off a new Tribe feature--socially networked, recommendation-showing, classifieds-listing, event listings revealing, blog-friendly home pages--aka profile pages!
See Marc's, Elliott's and Gary's--more info here.
Tribe says plans are to possibly:
- Have your own URL (something like: myname.tribe.net)
- Display information about yourself from around the web, like your amazon wishlist or your blog.
- Customize the colors and background for your page
- Show all your tribe.net activity on your page

Meanwhile, the new pages have enough ads that more $$ should start rolling in.

Scoble: We changed Microsoft

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Microsoft blogger Robert Scoble, whose boss just left for Skype, says: "We changed Microsoft. Today I visit http://blogs.msdn.com and http://blogs.technet.com and see thousands of employees talking with their customers in new ways. I see people taking over Channel 9 (one of our favorite posters there is a Linux advocate) and I know we changed how corporations work with their customers."
Scoble's right--he and his bosses made a huge difference--keep it going on, Robert---and don't forget to keep including women and new voices in yr mix.

Susan sez: Interestingly,while there is much talk of business blogging, no big CPG companies, for example, have stepped up to try to provide equivalent value to their brand--not yet.

Folks, what are you waiting for?

Noted

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Paul Kedrosky on VC Randy Komisar's move to Kleiner-Perkins: " Kleiner seems less and less like a venture firm, and more and more like a fascinating exercise in financial feng shui."
Om Malik on Internet Anxiety Disorder, aka Turn it all off!
Julie Leung on being overwhelmed. "Already in the past month I've unsubscribed from both yahoogroups and feeds in an attempt to simplify."

Also:
Bob Stepno discusses Chris Nolan's Stand-alone journalism concept.
Former colleague John Federico and fellow blogger/consultant Mitch Ratcliffe give Audible RSS feeds --and get paid for doing it.

Plus
Ericka Menchen analyzes del.icio.us. (Via unmediated)


Dave Weinberger says: Confusability is scraping bloglines and noticing how people are categorizing feeds. Among the first 100 most popular folder names on Bloglines are:

  • blogs
  • news
  • tech
  • Technology
  • People
  • Politics
  • friends
  • comics
  • blog misc
Plus--here's a list of the top subscribers to feeds on Bloglines--their subscription names, number of feeds, and number of folders they have.
Interestingly, topix is #3--with 3109 feeds in 17 folders, preceeded by Renwar (Chia Renwar?) and Divedi

Among the Bloglines feed consumers that I recognized are scobelizer(1085), Phil Wolff (813), George Kelly (764), Enoch Choi(759) and A ndrew Nachison (712).
Someone has a list of 3,000+ blogspot feeds.




Umair Haque:" Technorati, and I think most blog aggregators, have misunderstood the strategic landscape created by the economics of feeds."
And "The feedreader, I suspect, is becoming the browser 2.0. "
Terrific comments and ideas, here.

Susan sez: Put these thoughts about targeting, aggregation, ad revenue and newsreaders against the AFP desire to have news sites and portals license aggregated content and you have an interesting powder keg--now that tech companies may get $$ packaging others' (copy-right protected) content, is this baby gonna blow?

(Via Emergic.org)

Update: I realized I should say that I am not convinced that Technorati doesn't get it per se--but I do agree that the whole paradigm is rapidly shifting20 degrees sideways.

Ethan Zuckerman's got a neat post on ways to measure blog links against newspaper circ to gauge the *bloggiest* online newspapers (and yes, I realize that if if you care, you are part of a limited group).
Ethan finds the bloggiest include the Christian Science Monitor, New York Times, and Washington Post, and goes on to wonder whether RSS feeds play a role (Nah).

(Via Amy Gahran)

Lee Fefevre lets a stranger stay in his house; Ross Mayfield writes about untethered communities--both are examples of what Jon Lebowsky describes as " communities are no longer tethered to specific technologies or virtual places. They find many ways to connect, and they keep searching for more."
For a slice of the world, loose ties become stronger with the aid of social media tools...
Is this happening for you?
If yes, how so?
If no, why not?

Rojo launches,officially

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Rojo's live and out there--and I'm quoted in the press release.
Congrats to the team!
I remember when this was an idea we'd sit around and discuss in the Canvas Gallery in SF, and now it's in GM release--how cool is that?
So go kick the tires and send'em some feed back.

Update: Enoch Choi tries to link to me on Rojo--problem is fixed; Jeff Clavier has a long and through appraisal.


MacManus steps out

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Happy Birthday, Read/Write Web--and way to go, Richard!
The blog is 2 and Richard's just gotten two solid gigs in the blogosphere--pretty, pretty good, as Larry David would say.

We bad: Britney Spear's playlist

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What's on Britney's iPod? Read and roar (with laughter, that is.)
(Via Stereogum)

Rodale snags MNSBC newsie as VP/Ed director

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Rodale Interactive's hired long-time MSNBC news hound Michael Silberman to be their new VP/Editorial Director, overseeing a network of web sites, and presumably, plans to move Rodale's rich health and wellness content into the 21st century with more rich media, video and photography, not to mention those funny things called RSS feeds.
Knock'em dead,boychick.

(Via Paid Content)

CBS News story: The Associated Press will now collect additional fees for online use of its content, but will reduce memberships charges to balance out the new costs, in essence making online a trackable revenue stream for the membership organization. A new digital commitee will help set pricing and advise on the shift.

Will charging bloggers be next? Mum's the word.

Halley's at MSN's Search Camp

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Halley on why search engines are like yogurt containers: "We really don't know what we're buying when we make a decision to search in Google or MSN or Amazon's A9. (Maybe all the geeks do, but "regular folks" don't.) I'm not saying I want to know the mind-numbing details of the search algorithms, but I would like some sort of product description of what I'm actually searching through to help me know what search engine I need."

Worth a read

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Read/Write Web: RSS and the Big 3
Ypulse: Youth Marketing Mega Event Day 3
SF Chronicle: Verizon's Ivan Seidenberg needs a vacation (or he's a jerk) (Via Dan Gillmor)
More Seidenberg ridicule here.

Evhead: The tools, aka web apps, that his start-up uses ( Odeo)
Cyberjournalist: Innovative online news coverage.

redsox.feedster.com

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redsox.feedster.com: Feedster's got a deal--just in time for further domination of the local DMA and all Sox fanatics worldwide--to add Feedster data to a Boston.com branded page. (Oddly enough, the Boston.com logo isn't hot yet).
In addition, while the B oston Red Sox page has dozens of links, even pix of players' dogs, the feedster page isn't linked in yet (or at least I couldn't find it.)

WTF?
(Via Mr. Steve Rubel)

Manolo, unmasked, kinda

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I am pretty nyc has an interview with superfantastic shoe blogger Manolo--it's sweet and if you're not visiting Manolo's sites, you're missing somethin.'
Of course, Kim doesn't reveal any of Manolo's real secrets...

Licensing, AP & Google News

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Jarvis has a post about the Associated Press' conversations with Google about using their news and information without an operating agreement. He says: "In this new world of distributed media, if you're not aggregated, you're nowhere" and "So if the AP pulled its content out of GoogleNews, it would be pulling traffic away from its members -- its owners -- and that would be a big mistake."

Jeff's points are good, but it's completely fair and appropriate for the AP to want Google to execute a similar licensing agreement to the ones it has with AOL and Yahoo--why wouldn't they want that?

As a member coop, AP's job is to provide services to and for its members--and that includes a pass-back of licensing and ad revenue. Requiring an agreement with GoogleNews makes good business sense.

But..on the other hand, when Jeff says AP should make the terms work or "Otherwise, they will become the dead trees that fell in the forest and no one was there to read or watch them" I completely agree.

One of the big lessons of our time, I'm convinced, is watching the old legacy media businesses struggle to cope with the new rules--or lack of them. Although AP is well within its scope to want to have an executed deal, that doesn't mean more nimble organizations won't have a significant competitive advantage in this shifting world--the law of perpetual revolution dictates they will.

AP will undoubtly get what they want--and need--from Google.
But that alone will not make them successful.
But neither will bending the rules.

(Disclosure: 5ive has consulted for AP)

Update: Terry Heaton adds to this discussion,

Blog counting: Blogger division

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Marketwatch reports Blogger has 8 million blogs, according to the latest Perseus study.

Brian Hampson bets 7.9MM have just one entry.
What does Phil Wolff think?
Sifry?

On a somewhat related note, Blogger's Jason Shellen was at the Rojo lunch, and I slammed him for Blogger's terrible performance last week. He explained some hardware had (tragically) failure seems like something else Blogger should fix--but then, there should be no major problems in a mainstream consumer product, right?

Dan Pacheco: Defining community

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